Hi, I'm Fabian.
I make AI talk.

15+ years · Product · AI · Speaker

Fabian Quast - Product Owner & AI Specialist
Lidl Wirecard Ulysses Entertainment

Highlights

Speaker at CCW Europe 2025

Presented Lidl's AI transformation journey at CCW Amsterdam. CX Network published a feature article covering how we achieved 92% accuracy with our proprietary AI model Optimus.

Leading AI First

Driving Lidl's biggest customer service transformation: a 100% agentic architecture where AI orchestrates specialist agents to handle 150+ query types simultaneously.

Designed the face of LiA

Created the visual identity for LiA - the avatar that represents Lidl's AI-powered customer service across Europe.

Rolled out LiA across Europe

Responsible with my team for bringing LiA to customers across European markets.

Global service transformation

Unified regional customer services across 9 countries and 5 continents into one global operation. Built reporting frameworks for top-level management.

120 people · €4M budget

Led cross-functional teams spanning Customer Care, Project Management, Quality, Reporting, and Workforce Management.